usability, price, performance, portability, screen

design, size, reliability

93% of the reviews on Amazon.com give this product a positive rating.

Very nice reading experience. Nice size. Nice screen. Great battery life. Text is beautiful. 3 ways to turn the page.

Slow. Clunky. Non intuitive.

I won't know until I get a replacement in 2+ weeks with the RMA.

Out of the box it was missing a button. The #4 button was missing and not in the bag with the e-reader. How does something like that make it through quality control?

Absolutely love this ebook reader. It's my first ereader, and I might as well be holding a book when I read. I love the size, page-turning feature, and ability to load hundreds of books into it using the memory card. I highly recommend this ebook...

Internal memory is not that big, but you can add up to 32gb SD card!

Inexpensive, Lightweight, SD Card slot, 8 Gigs with machine can upgrade to 32 Gigs. No reason why you can't have multiple SD cards and swap them out as needed. Easy to download books using computer and transferring to SD Card(s). Thousands of free...

New Firmware is available that I needed to download. Binary file that will not extract onto the reader so I am forced to use old software. I spent a long time and my son, a professional geek could not get the software to load properly. The screen could...

Lightweight. Inexpensive. Good PDF support.

Screen contrast could be better.

Easy to use, great battery life. Easy to add books and remove some. Doesn't hold as many books as my Kobo. But can read Mobi/kindle format.

Doesn't hold as many books as my Kobo.

Great ereader, no frills. Sale-under $50. Easy on the eyes, drop and drag books onto your micro SD card, insert and voila. I gave my sister a 2 gig micro SD card in an adaptor, already formatted with folders full of bestsellers (Contemp, Horror,...

This one won't update. I'm no novice. Have updated 5 other ereaders, various brands + complexity. This one is no go. Read mobile forums, others with same problem. Also...may have the Ectaco quirk; do NOT put parenthesis () in folder/ book title names....

Size; Price; Bought this for my daughter (13) for her birthday. She is an avid reader and loves it! Hers came with 100 pre-loaded books and she is still reading just those. Bought this one rather than pricier ones since I wasn't sure how much she would...

Not the mainstream eReaders - so you need to KNOW how to get more books for it. Mainly using for library books right now.

Very easy to manage e-books, accepted every book I added to it including an HTML book which it does not state it supports. I bought this for my mother who is not tech savvy at all, she picked it up right away. She does not know how to load books on it...

The display is not all that great but it works, My mom loves it.

Will read both .mobi and .epub, takes 32 gb card

Aluratek advertises a "black and white" screen that is "like paper." My screen is dark green with so little contrast between screen and lettering that I can only read it using a bright light source from less than 2 feet away.